A guide for Philanthropists, Entrepreneurs and Ladder Jumping Corporate Women

BY CATHERINE CASSIDY

I shared with you last week the quote from Tony Robbins, but I’ll share it again:

“Initially Style is more important than substance. If you don’t have the right Style, you won’t get to share any of your Substance.”

This sings to me because it’s at the heart of what I do. Not because I love the superficiality of looking good, but because it’s a reflection of how you feel on the inside. Your image is a reflection of your inner confidence, your success and your knowledge.

Of course you’re the expert!

However, it’s imperative that you give that first impression every time you meet someone. If you’re not, you’re costing yourself your success.

Are you ready to step into your greatness?

This tip is incredibly important, so take note of it. While you might think this goes against PERSONAL style, it never will if you’re always true to yourself.

Tip #2: Consider Your Audience

Where are you going and what are you doing? What does your daily life look like? Who are you talking to? What is the purpose?

For instance, how you dress for a meeting with a corporate company would be different than if you’re meeting a colleague for coffee. In each scenario, you want to be pulled together and polished in your own way, but one might be a bit more formal than the other.

When it comes to business casual versus business professional, it never hurts to ask which is appropriate. Usually, if the company/occasion is more formal, you will be offered the information. However, you never want to make assumptions!!

Aside from running errands, when you can definitely have more freedom (though, even still, you never know who you’re going to meet or when!!), you should always consider the environment, culture and/or occasion.

Editors Note: If you question whether it’s too provocative or inappropriate, it probably is. Go with your intuition!