In perusing the Rebecca Minkoff sample sale on Gilt today, I noticed something I had to immediately share with you.

The green dress below completely stoo

d out and I clicked through. Now, if you’ve gotten to know me, you know I’m a little particular. It really takes something to get my attention!



Then, I realized I’d noticed the name of the dress before. So, I scrolled back up and realized that I had seen the same dress, but it didn’t catch me the same way the green dress did.

Then, I noticed it also came in a print. Still, it didn’t jump out to me as much.

There are a few reasons why:

1) The color, obviously. Green is eye catching, black is easily lost as another LBD and the print is essentially neutral.

2) The details. With the black you can’t really see the details. You probably can in person, but they obviously won’t show up on camera. Even in person, the details won’t stand out as much. The print itself conceals the details. For all but the green dress, though the shape is great, the details are lost.

3) Mood. Color persuades your mood. This Green is vibrant and sophisticated. It’s in between a kelly green and a turquoise. So, you feel a sense of freedom, balance, money, transformation, imagination and clarity … to name a few! Black is quite the opposite: power, elegance, formality, evil and mystery. The prints reads as a black/beige which translates to brown: stability and masculine.

So, can you see how important it is to choose your colors wisely?

I would never say you CAN’T wear black since it will always be classic and sophisticated, but I encourage you to consider WHY you’re choosing a color to wear for the d
ay. Also, if you find something with great details, you don’t want them to be lost in the black!

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